On Site SEO

On site SEO (Search Engine Optimization) refers to any changes made to a website to allow your web pages to be indexed correctly by search engines, seeking an improvement in the search engine ranking of your website. In other words, it is the process of optimizing your site for a set of keywords or the strategic placement of keywords in URLs, meta descriptions, website titles, content, and headers. Also called On page SEO, On site SEO is the foundation of search engine optimization. It is an ongoing process with which your business can reap rich dividends.